Representing golf, sport & lifestyle brands, destinations and communities


    Identifying Market


  • Overcoming


    market share &


  • Creating brands people crave

  • formerly


Latest news from the


Forget About Big Brother – Bring on Alexa Innovative new applications of Voice Recognition (VR) married with Artificial Intelligence (AI) abounded at

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Dear Friends, Here’s to a happy and healthy 2017! Now onto business:  If you can’t stand the heat, get out of the

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Dear Friends, The New Year represents a symbolic fresh start to businesses and careers.  Doing things differently separates successful professionals from along-for-the-ride

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Dear Friends, How will the following overflow of questions go over?  On second thought, should we assume it’s immaterial given the need

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A friend recently asked if he should list his golf clubs on eBay given perception that golf was going out of business. 

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Dear Friends, The back half of 2016 is here and we have exciting news to share: With a client-first mantra, Buffalo Brand

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Buffalo Brand Invigoration Group (Buffalo BIG) has formed Buffalo.Agency following its acquisition of the award-winning branding, advertising, design and social agency Sparky’s

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Dear Friends, “Opportunity” is so frequently used it’s relegated to cliché status. But “opportunity cost” deserves considerable attention.  It’s the loss of

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Sports Business Journal recently toured Buffalo BIG's new office in Reston, VA to spotlight us in their "In the Office" section. The

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Client Partners


  • All
  • Destination
  • Golf
  • Industry
  • Sport
  • Golf PR, Sports, Lifestyle, Public Relations
    The Sea Pines Resort
  • Golf PR, Sports, Lifestyle, Public Relations
    Adams Golf
  • Golf PR, Sports, Lifestyle, Public Relations
    Galvin Green
  • Golf PR, PR, Sports, Lifestyle, Public Relations, Publicity, Design, Buffalo
    ECCO Outdoor
  • Golf PR, Sports, Lifestyle, Public Relations
    World Golf Foundation
  • Golf PR, Sports, Lifestyle, Public Relations
    Sports Turf Managers Association
  • US Club Soccer


Based outside Washington, DC with offices in New York, Boston, Miami, Minneapolis, San Antonio and Raleigh, we work with leading golf, sport and lifestyle brands, destinations and communities.

A fun, active, talented and passionate team of 30 professionals, we develop and implement powerful programs for client partners, from start-ups to Fortune 500 companies globally.

Spanning public relations, strategy development, integrated marketing, social media and design, we create brands people crave to help businesses grow market share and profits.



Meet the Leadership

Kyle Ragsdale

Co-Managing Director

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Rich Katz

Co-Managing Director

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Joe Steranka

Chief Global Strategist

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Glenn Gray

Vice President

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Shane Sharp

Vice President

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Dan Shepherd

Vice President

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Meet the Team

  • A company is only as good as its human capital, and Buffalo has nailed it. It’s full of strategic, creative, business-savvy and driven professionals.

    Katie BaronganVice President of Human Resources
  • Melding data, earned media and analytics is the best of all worlds. When not geeking out, I’m running and hanging with my kids.

    Marnie BoyerSenior Vice President of Data and Analytics
  • At Buffalo, we’re teammates and the positive, encouraging atmosphere is a breeding ground for innovative ideas that help our clients grow.

    Andy DeKeusterSenior Specialist - Resort, Destination, Real Estate
  • I’m a total golf junkie, so obviously I love my job! I also enjoy coaching my daughter’s soccer team and cross-country skiing with my Husky.

    Bill FeidlerDirector - Hard Goods
  • I love to talk and tell stories, so PR is the perfect career for me. It’s even better that I get to indulge my passions for fashion and pop culture!

    Ashley GallitelliManager - Soft Goods
  • Buffalo is full of creative thinkers and go-getters, which is why I love the office environment. It’s the perfect blend of experience and energy.

    Tommy GlasgowSpecialist - Resort, Destination, Real Estate
  • As a PR junkie, it’s rewarding to see brands I believe in grow and succeed. To relax, I turn to my favorite wireless handheld device: a fly rod.

    David GriffithDirector - Soft Goods
  • Away from the office, I love taking nature photographs, competing in half marathons and obstacle races and am training for my first marathon.

    Lindsay HankAssociate
  • As a member of the Herd I get to do fun and creative work for great brands, all related to my #1 passion in life: golf.

    Bianca HuttonManager - Hard Goods
  • The unique environment at Buffalo promotes creativity and fun, while the work we do develops connections between brands and their customers.

    Steve PerrySpecialist - Sport
  • The fast-paced environment and sports-centered clients makes every day a new experience. The icing on the cake? Working with awesome people.

    Cassie PhillipsSpecialist - Soft Goods
  • I’m always on the go. After busy days at work I love standup paddle boarding, rowing, open water swimming, or uncovering a new adventure.

    Mara RiceSpecialist - Sport
  • Like a lot of golfers, I’ve always loved the idea of traveling the world with clubs in tow. Now I get to do it for my job, which is pretty amazing!

    Stephen ReynoldsDirector - Industry, International
  • Whether I’m working, watching or playing, sports are always close to my heart and mind, most notably golf, or rooting for my Texas A&M Aggies.

    Robert RodriguezSpecialist - Resort, Destination, Real Estate
  • Unlike my golf score, Buffalo’s client turnover is low. This is due to its ‘more, better, faster’ philosophy.

    Anthony ScalaVice President of Accounting/Comptroller
  • My love of travel led me to author “Around the World in 80 Rounds.” I consider my current home, New York City, the best place in the world.

    David WoodManager - Resort, Destination, Real Estate
  • I love playing and watching sports as well as being outdoors. The variety of products and clients we work with allows me to incorporate some of those passions into my workday.

    Brooke HempAssociate
  • Being able to work with brands from the conceptual moment to the final product, is one great day in the office.

    Kristin MesickAssociate - Hard Goods, Soft Goods
  • Buffalo’s client base is very unique, which makes each day so different and fun. Each team member brings immense talent to the table!

    Liza MencariniSpecialist - Resort, Destination, Real Estate
  • Build your brand first. Your reputation will follow.

    Ryan NollManager - Resort, Destination, Real Estate
  • Think outside the box and never settle. Understand clients, their needs and capitalize on new market-opportunities.

    Tomas SilvaniiManager - Sport

Connect with Us

Buffalo customizes programs to meet the specific needs of each client partner.

To learn how we can benefit your business, connect with us by e-mail or call 703.891.3319
to discuss your unique situation.